My Work
Logo Work
Betsy Bakes LLC - Logo and Website Design
I have had fun designing this Atlanta-based bakery's logo, labels, and website. I also help create content and post on their Instagram page.
Core Fitness - App Design Prototype
Fall 2021 - Web UX/UI Design. For this project, I was tasked to design the layout and UX/UI functions for an iPhone Fitness app. As someone who enjoys to workout, I wanted the app to have a little bit of everything. This app prototype is an easy and efficient way to work out, track your progress, and encourage you to stay hydrated. Using Adobe XD I was able to prototype what the app would look like and how it would function.
Pela - Sustainability Campaign
Fall 2021 - Branding and Advertising. For this project, our goal was to create a point of sales campaign (print and online) to promote Pela’s sustainable phone case line and grow its brand. Based on research and my target market, I chose to pair with the retailer Whole Foods.
Alice's Adventures in Wonderland - Book Jacket Redesign
Fall 2021 - Book Design. My goal for this project was to redesign the book jacket, entire book guts, end sheets, digital book, and digital book cover for Alice’s Adventures in Wonderland.
Rocket Man - Book Cover Redesign
Fall 2021 - Book Design. The purpose of this project was to redesign the book cover for Rocket Man by Mark Bego. I wanted to make sure they were legible and attention-grabbing. The covers needed to be 6x9 and have to represent 3 different ideas, using different fonts and grid layouts.
Good Rzn - Music Tour Campaign
Fall 2021 - Branding and Advertising Class Project
I designed different promotional assets for the band Good Rzn. This included the name of the tour, logo, color/style guide, tour landing page, post-purchase email design, 2 advertising campaign opportunities, and an unboxing experience.
Internship Work- Ideas United
Summer 2021. I worked for Ideas United in Atlanta and assisted with internal design work as well as event planning.
